In today’s world, beauty and personal care have taken centre stage, with individuals seeking solutions that go beyond surface-level aesthetics to promote long-lasting and holistic well-being. Ayurveda, with its deep-rooted understanding of the body and mind, offers an ancient yet timeless approach to beauty and skincare through its branch of Ayurvedic cosmetology. Recognizing that true beauty radiates from within, Ayurvedic cosmetology focuses not only on external appearance but also on internal health and balance, emphasizing the interconnectedness of the body, mind, and emotions. This philosophy, which includes natural, personalized, and preventive care, holds immense relevance for modern beauty and wellness industries.

Ayurveda defines beauty as the reflection of one’s inner vitality and balance, highlighting the role of doshas (biological energies) in determining skin type, hair quality, and overall appearance. Ayurvedic cosmetology focuses on nourishing and rejuvenating the skin, hair, and body through natural ingredients, diet, detoxification, and lifestyle practices that enhance overall well-being. In an era where synthetic beauty products are often laden with chemicals, Ayurveda’s use of herbs, oils, and natural remedies offers a safer and more sustainable alternative for skincare and beauty treatments. This holistic approach emphasizes long-term health rather than temporary results, making it increasingly appealing in today’s wellness-focused landscape.

The 10th World Ayurveda Congress has taken a progressive step by highlighting Ayurvedic cosmetology as a core theme, exploring how it can be integrated with digital health to revolutionize the beauty and personal care industry. With the rise of digital platforms, AI-powered beauty diagnostics, and personalized skincare solutions, Ayurvedic cosmetology is well-positioned to collaborate with modern technologies. This integration can transform the beauty industry in several ways:

• Personalized beauty solutions: Digital health technologies, such as AI and machine learning, can analyze skin types, dosha imbalances, and health conditions to provide personalized beauty regimes rooted in Ayurvedic principles. Apps and wearables can help individuals monitor factors like sleep, diet, and hydration that directly impact skin health and beauty.
• Natural and sustainable beauty: The growing demand for clean beauty products aligns perfectly with Ayurveda’s use of natural herbs, oils, and ingredients. Digital platforms can enhance consumer access to Ayurvedic beauty solutions, offering curated, personalized product recommendations that promote natural healing and rejuvenation.
• Preventive and anti -ageing skincare: Ayurveda’s focus on prevention can be seamlessly integrated with digital health tools, offering early detection of skin and hair problems through predictive analytics. Ayurvedic cosmetology’s preventive approach, combined with time tested remedies, can guide users in adopting lifestyle changes that avert common beauty issues, such as premature aging, hair loss, or skin imbalances.
• Mental and emotional well-being: Ayurveda recognizes that beauty is not just skin-deep. Stress, anxiety, and poor mental health often manifest in physical signs like dull skin, hair fall, or dark circles. Digital tools such as meditation apps, wearable stress trackers, and personalized wellness plans can enhance Ayurvedic beauty treatments by addressing the emotional and mental dimensions of beauty. Also, yoga, Lifestyle and Rasayana regimens can be utilised in unique way to enhance personality of an individual.
• Global accessibility to Ayurvedic beauty practices: With digital platforms, the ancient wisdom of Ayurvedic cosmetology can reach a global audience. Online consultations, virtual beauty coaches, and Ayurveda diagnostics and therapeutics can empower individuals to embrace Ayurvedic beauty routines no matter where they are in the world.

The synergy between Ayurvedic cosmetology and digital health offers a new frontier for the beauty industry, blending age-old wisdom with cutting-edge technology to promote natural, sustainable, and holistic beauty solutions. This approach emphasizes the importance of internal balance and preventive care, allowing individuals to not only look good but also feel vibrant and healthy from within. As the beauty industry shifts towards a more holistic and conscious model, the principles of Ayurvedic cosmetology are poised to lead the way, offering a comprehensive approach to beauty that stands the test of time.

The 10th World Ayurveda Congress recognizes the transformative potential of this integration, showcasing how modern innovations can amplify the timeless wisdom of Ayurveda to create a more natural, sustainable, and effective approach to beauty and well-being. By combining the best of both worlds, Ayurvedic cosmetology and digital health can offer individuals a path to true, lasting beauty that honors the mind, body, and spirit.

Ayurvedic medicine’s speciality branch known as kaumarbhritya/balroga focusses on issues related to children’s development and health. It is based on the age-old knowledge of Ayurveda and caters to the special physiological and psychological needs of kids in order to support their overall development and wellbeing. The integration of digital health technologies into the practice of Balroga is a viable route for improving paediatric care, given the rapid advancements in this field. This article examines how digital health care can be integrated with the Balroga principles to provide children with more thorough and personalised medicine.

Global patient care and healthcare outcomes could be revolutionized by the digital transformation of health systems. Using artificial intelligence, geographical data, and data analytics can result in better treatment and diagnosis, less human error, and more personalised treatment.

UNICEF envisions a world where digitally enabled health systems boost every child’s health and well-being. In order to expedite basic healthcare, UNICEF is collaborating with partners, governments, and funders to enhance the design and execution of digital health systems.

Digital Innovation in Balaroga: Child health monitoring can greatly benefit from the use of digital health technologies, such as wearables and health apps. Wearable technology can monitor vital indicators, sleep habits, and physical activity, giving Ayurvedic practitioners useful information related to imbalance of Doshas, Dhatus and Malas.

Health Monitoring –

• AI can be utilised to update IOT-enabled baby cradles for early infantile disorder assessment, based on the concept of Vedana Adhyaya (Kashyap Samhita).
• AI-powered whole-body scanner for assuming a child’s destiny in accordance with the Lakshana Adhyaya (Kashyap Samhita).
• AI-powered food plate scanner for measuring calories of the serve food and advice about desired physical activities to digest that.

Health Apps-

• Apps for managing and tracking health on mobile devices can be changed to conform to Balaroga Ayurvedic principles. Applications that follow growth measurements, developmental milestones, and nutritional consumption might be developed from an Ayurvedic perspective.
• Calculating the appropriate dosage of Ayurvedic drugs for children is a crucial aspect of their care, and parents can get assistance in determining the precise amount with the use of mobile applications.
• Additionally, children’s curiosity can be piqued by digital games, which suggests that using digital game-based therapies to manage children’s health may be conceivable. Mobile games or app related to Diet and lifestyle according to Prakriti, Doshik predominance.
• E-Comic books for better understanding of Ayurvedic principles and lifestyle management.
• Animated videos for awareness regarding prevention and management of Pediatric diseases.

Telemedicine –

Platforms for telemedicine make it easier for families, particularly those living in remote or underdeveloped areas, to receive Ayurvedic care through remote consultations. Practitioners of Balaroga Ayurveda can utilise digital recordings and video chats to

• Counsel Parents: Offer direction on nutritional and lifestyle modifications for their offspring.
• Track Progress: Examine health records, growth charts, and compliance with Ayurvedic advice.